With over 900 million users worldwide, LinkedIn is known as the most popular professional social media platform at present. It is the first choice for both employers and employees. Also, the platform makes it possible for employers to post jobs. However, to get the most out of your job posting, it is essential to know how to write a job description on LinkedIn.
The job description gives the candidates an overview of the employer’s organization. Still, it provides an outline of the primary duties and responsibilities of the role for which they are applying. Also, it gives you the opportunity to sell your company and culture to candidates.
Writing a job description should be a collaborative process between the recruiter and the hiring manager. Hence, its creation should assist your team in identifying the best candidate for a role.
Writing a job description on LinkedIn can be tedious. However, with the information I will provide in this blog post, you will find it easy to write your next job description on LinkedIn. To know more about how to write a job description on LinkedIn, keep reading.
How to Write a Job Description on LinkedIn
Writing a job description is crucial. Hence it should be a collaborative process between the recruiter and the hiring manager. Also, its creation should assist your team in identifying the best candidate for the role you are hiring for. Besides, it allows the recruiter and hiring manager to assess how closely the applications match the needs of the open position.
However, knowing the suitable format and optimizing them for search engines is essential. The following are steps to write a job description on LinkedIn.
Step 1:
The first step in writing an outstanding job description on LinkedIn is to use a standard Title for the position. You should make sure your job title is specific. Doing this will help qualified candidates to find your posting during their job searches.
Step 2:
The next thing is to add critical skills in the Add Skills field after you have posted your job. This should include the hard and soft skills the company requires of its employees.
Step 3:
Also, include the job functions and industry details that are relevant to your job. This will help potential candidates to search for your posting easily.
Step 4:
Likewise, give as many details as possible within all other fields. When you do this accurately, it will help LinkedIn matching technology find the best candidates for your posting.
Step 5:
Furthermore, you must be specific when describing roles and responsibilities you want your intending employee to perform.
Step 6:
Still outline any specific requirements because sometimes the best candidates may not match every single one.
Step 7:
Yet, link to your company’s LinkedIn Page by choosing your company name from the dropdown list.
Step 8:
If your company is not well known, then you will have to describe it. Doing this will allow the aspiring candidate to know what the company entails.
Step 9:
It is essential to include a salary range because quality candidates look for opportunities that meet their salary needs.
Step 10:
Also, list any benefits or special bonuses your applicants are likely to enjoy if they are employed. You will write all these in the Description field.
Step 11:
To increase the visibility of your job post, make sure to share the post with your coworkers using LinkedIn. With that, they will be able to share the job posts with people in their networks.
Step 12:
Ultimately, you can use a job description template to get started and stand out to a potential hire.
Check other LinkedIn tips
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Wrapping Up
There is no doubt a good job description, if it is appealing, accurate, and detailed enough, will interest the most qualified candidates.
Ultimately, with this blog post, how to write a job description on LinkedIn should not be a problem. Follow all the steps above and post a job with an outstanding description.
